There’s a sales story about a hardware salesperson who once helped a customer buy a hammer. On the way to the cash register, the salesperson asked why the customer needed the hammer.
The customer’s response: He was building a chicken coop. The salesman responded by asking if he had the right kind of nails, followed by the need for chicken wire, paint, and roofing material.
By the time he was done, the salesperson had expanded the sale from a single hammer to a whole trunkful of supplies.
When ramping up your ice melt program, consider other items to bundle with ice melt sales. What about matting, shovels, wet/dry vacuums, carpet cleaners and specialty chemicals?
Don’t overlook the benefits of stocking specialty chemicals!
A popular item to bundle with ice melt is our 8000 DE-ICE Frost & Ice Remover. It keeps trucks ready to roll by melting ice and frost on the windshields, windows and locks.
It is also effective on sidewalks and steps.
Other Bundle-Friendly Products:
